Product Engineer

New York, USA
Full-time
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Job Details

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Responsibilities

  • Propose, build, and execute impactful acquisition campaigns across all paid social and search.
  • Track and report marketing campaign performance, assess against goals, and optimize key metrics across the campaign lifecycle, while delivering meaningful insights to internal stakeholders.
  • Work with the Director of Performance Marketing to scale the best opportunities and identify new growth opportunities.
  • Establish and continually improve scalable processes through the use of best practices and ensure operational campaign efficiency to meet KPIs.
  • Collaborate cross-functionally with Product Marketing, Growth, Creative, Data, Engineering, and Finance to align marketing initiatives with their roadmaps and propose new initiatives that can lift marketing performance
  • Manage the creative testing process to determine the highest performing creative and inform future creative development.

Requirements:

  • Propose, build, and execute impactful acquisition campaigns across all paid social and search.
  • Track and report marketing campaign performance, assess against goals, and optimize key metrics across the campaign lifecycle, while delivering meaningful insights to internal stakeholders.
  • Work with the Director of Performance Marketing to scale the best opportunities and identify new growth opportunities.
  • Establish and continually improve scalable processes through the use of best practices and ensure operational campaign efficiency to meet KPIs.
  • Collaborate cross-functionally with Product Marketing, Growth, Creative, Data, Engineering, and Finance to align marketing initiatives with their roadmaps and propose new initiatives that can lift marketing performance
  • Manage the creative testing process to determine the highest performing creative and inform future creative development.

Benefits:

  • Competitive salary
  • Stock options
  • 401(k) savings plan
  • Discretionary performance bonus program
  • Biannual performance reviews
  • Medical, Dental and Vision premiums covered at 100% for you and your dependents
  • Unlimited time off and paid holidays
  • Generous parental leave policy